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Posts tagged: competitive advantage

When something’s got to give, how do you decide?

By Mike Davin, online editor, Boating Industry magazine — We highlighted an interesting article from the Sarasota Herald-Tribune in our e-newsletter the other day. The article reported on the difficult decision facing Florida’s Manatee Technical Institute, which is weighing whether to cut its boat-building curriculum. Read more >>

Telling your story

Liz WalzA few months ago, I contributed to an article Boating Industry magazine published on competitive advantage. The core message of the article is that dealers need to be constantly reassessing their competitive advantages, especially in this economy when the marketplace is changing so fast. Then, they need to go out and tell that story to their employees, their business partners, their customers and the boating community at large. Read more >>

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